4 Tips to LEVEL UP Your Product Shots
Taking product photos doesn’t have to be scary! If you follow these four simple ways to step up your product shot game, you can elevate your social media feeds to the next level.
4 Steps to Taking the Best Product Shots:
Create a fun backdrop
Whether you’re using a natural landscape or a hanging backdrop, you will be transporting customers to a new environment with your photos. This environment can be simple and fresh, or wild and eye-catching, depending on how you want to present your product. The backdrop of your photos is just as important as your products themselves because it allows customers to imagine what their life could be like with your product.
Good lighting is key
Think about how you want the final product to look before choosing what time of day you will be shooting. Natural lighting can produce some of the most stunning images at certain times of the day. If you plan on shooting indoors, make sure to test out a variety of light orientations; the brightest lighting isn’t always the best for every product.
Set intentions
Focus on the way you want your product to come across in the images and how you want people to feel when they see them. Maybe make a mood board before it’s time to shoot featuring images you want to emulate. This will help you stay true to your vision when it comes time to snap a pic.
Have Fun!
Not everything needs to be planned out, and if you feel like something’s working, run with it! You may end up with your favorite photos of the day that came from an in-the-moment idea.
